Third-generation HP Latex inks also contribute to a healthier work environment (1) with odourless prints(5) that also come out completely dry, ready to finish and deliver. Helping customers transition more pages from solvent devices, HP 831 Latex Inks offer scratch resistance comparable to hard solvent inks(4) on PVC banners and vinyls, while the HP Latex Optimizer enables high quality at high speeds. Offering a complete portfolio for the low-volume market, the new HP Latex 300 Printer series features a range of price points, sizes and production levels to serve customers from small sign shops to higher-volume printing companies. HP Latex Printing Technology has established a new large-format product category with more than 19,000 units installed worldwide(3) since its introduction in 2008. New series accelerates transition from solvent to HP Latex “Backed by proven HP Latex Technology, the new HP Latex 300 Printer series addresses these needs with durable quality and easy operation, helping customers break application boundaries and establish a competitive advantage.”Īlso for small to medium printing companies, HP is introducing the industry’s fastest 60-inch large-format inkjet printers, the HP Designjet Z6600 Production Printer and HP Designjet Z6800 Photo Production Printer.(2) “Small to medium printing companies face the challenge of simultaneously addressing more applications to reach more customers while reducing costs and fitting in smaller spaces,” said Jeff de Kleijn, director and general manager, Graphics Solutions Business – Sign and Display, HP Asia Pacific and Japan. Powered by third-generation, water-based HP Latex ink technology, the HP Latex 300 Printer series helps low-volume customers efficiently handle more outdoor and indoor applications with improved durability and image quality.

Small and medium printing companies have long used traditional eco-solvent ink devices for outdoor print jobs, which lengthen turnaround times and limit application versatility. HP today announced the new HP Latex 300 Printer series, helping sign shops, quick printers and small to medium printing companies easily expand large-format printing capabilities, offer new application areas and build a healthier production environment.(1)

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